WHY I STARTED?
I began this project with a general interest in sustainability and in finding everyday friction in shared urban spaces. Instead of starting with a product solution, I started with quick field observations at everyday “threshold” sites in London such as schools, residential entrances, hotels, and other dense transition points to see where small but repeated problems occur.
Weather quickly emerged as a key issue. I noticed that rain often interrupted movement in very ordinary but frustrating ways: people paused at exits, crowded under small awnings, checked their phones...etc. This suggested that rain in London is not just a weather condition, but a recurring source of friction connected to both mobility and waste.
Weather quickly emerged as a key issue. I noticed that rain often interrupted movement in very ordinary but frustrating ways: people paused at exits, crowded under small awnings, checked their phones...etc. This suggested that rain in London is not just a weather condition, but a recurring source of friction connected to both mobility and waste.
DELIVER
DISCOVER
SITE OBSERVATIONS
I began by observing threshold spaces in London, including campus entrances, residential gates, hotel drop-off points, and station-adjacent exits. I chose these sites because they are everyday transition points where small disruptions can quickly affect movement and comfort. Rather than starting with a product idea, I looked for repeated moments of friction in daily journeys. I focused on how people responded to rain, where they hesitated, how they used shelter, what they carried, and how the environment shaped their decisions.
AEIOU FRAMEWORK
To
structure these observations, I used the AEIOU framework to analyze activities, environments, interactions, objects, and users.
| Title | Site | AEIOU | Observation | Takeaway |
|---|---|---|---|---|
| Waiting at the Threshold | School | Activities | People wait at exits before moving | Rain delays short trips |
| Shelter Ends at the Door | Residential | Environments | Cover stops at the entrance | Small shelter gaps create friction |
| Last-Minute Weather Check | Hotel | Interactions | Guests check weather before leaving | Decisions happen too late |
| Broken Umbrellas Near the Exit | Mixed-use | Objects | Broken umbrellas are abandoned nearby | Protection is treated as disposable |
| Slower Movement with Bags | Hotel | Users | Luggage makes movement harder in rain | Loaded users face more friction |
| Crowding Under Small Awnings | Station-adjacent | Environments | People gather tightly under limited cover | Small shelters create bottlenecks |
| Rushing Between Covered Spots | School | Activities | Students run between buildings in short bursts | Rain changes movement patterns |
| Phone in One Hand, Bag in the Other | Residential | Interactions | People juggle phones, bags, and keys at exits | Rain adds cognitive and physical load |
| Shared Umbrellas Look Untrustworthy | Mixed-use | Objects | Public umbrellas appear wet, old, or damaged | Condition affects willingness to use |
| Visitors Are Less Prepared | Hotel | Users | Short-stay visitors often leave without umbrellas | Temporary users need access more than ownership |
| Crossing Becomes a Pause Point | Station-adjacent | Activities | People stop before uncovered crossings to judge the rain | Rain interrupts normal flow |
| Dripping Water at the Entrance | Residential | Environments | Wet floors and door areas become cluttered and slippery | Rain affects shared indoor conditions |
| Weather Talk Before Leaving | School | Interactions | People discuss the rain before deciding to go out | Weather becomes a social decision point |
| Emergency Umbrella Purchases | Station-adjacent | Objects | People buy umbrellas only after rain starts | Umbrella demand is reactive, not planned |
| Older Adults Wait Longer | Residential | Users | Older adults avoid rushing and stay under cover longer | Some users are more exposed to delay |
| Detour for Cover | Mixed-use | Activities | People choose longer routes with cover over shorter exposed paths | Rain changes route choice |
| Doorway Congestion | Hotel | Environments | Guests gather near the doorway instead of moving out | Thresholds become friction zones |
| Checking Forecast Too Late | Residential | Interactions | Users check weather after already preparing to leave | Forecast awareness does not remove friction |
| Disposable Umbrellas Accumulate | School | Objects | Cheap umbrellas pile up near bins and fences | Existing solutions create waste |
| Parents with Children Move Slower | School | Users | Adults accompanying children take longer to leave in rain | Weather friction increases with care responsibilities |
| Short Trip, High Friction | Mixed-use | Activities | A one-minute outdoor walk becomes a stop-start journey | Small journeys are still highly disrupted |
| No Shared Cover Between Buildings | School | Environments | Routes between buildings lack continuous protection | Gaps in cover shape behavior |
| Umbrella Sharing Between Friends | School | Interactions | Two people often squeeze under one umbrella | People improvise when access is limited |
| Wet Umbrellas Carried Indoors | Hotel | Objects | Guests bring dripping umbrellas into lobbies and lifts | Rain protection creates secondary inconvenience |
| Hands Full, No Easy Response | Station-adjacent | Users | People carrying coffee, laptops, or shopping bags struggle more | Rain impacts overloaded users first |
| Hesitation at the Gate | Residential | Activities | Residents pause at the gate and wait for a lighter moment | Rain causes repeated hesitation in routine movement |
| Shelter Feels Temporary | Station-adjacent | Environments | Covered spots are used only as waiting points, not solutions | Existing shelter is passive, not functional |
| Looking Out Before Committing | Hotel | Interactions | People step forward, look outside, then step back in | Users test the weather before acting |
| Umbrella Storage Looks Messy | Residential | Objects | Umbrellas near doors are loosely stored and poorly maintained | Poor storage lowers trust and usability |
| Tourists Underestimate the Rain | Hotel | Users | Visitors leave unprepared for changing conditions | Unfamiliar users are less weather-ready |
| Timing the Dash | School | Activities | People wait for others to move first, then follow | Rain behavior is influenced by group timing |
| Exposed First Ten Meters | Mixed-use | Environments | The first stretch after the exit is often fully uncovered | Small exposed distances still matter |
| Screen Before Street | Residential | Interactions | People rely on weather apps before looking outside | Digital checking precedes physical action |
| Cheap Umbrellas Fail Quickly | Station-adjacent | Objects | Low-cost umbrellas bend, flip, or tear after limited use | Low durability increases waste and frustration |
| Luggage Limits Shelter Use | Hotel | Users | Large suitcases make it harder to stand under small awnings | Shelter design does not support all users equally |
| Rain Interrupts School Routine | School | Activities | Timetabled movement between classes slows down in rain | Weather disrupts repeated daily patterns |
| Exit Area Becomes Shared Waiting Zone | Residential | Environments | Entrances turn into informal holding spaces during rain | Rain changes how shared spaces are used |
| Shared Frustration Is Visible | Station-adjacent | Interactions | People exchange looks, comments, and complaints while waiting | Friction is social as well as practical |
| Umbrella Ownership Is Inconsistent | Mixed-use | Objects | Some people carry umbrellas regularly, many do not | Personal ownership is unreliable as a system |
| People in Formal Wear Avoid Running | Hotel | Users | Users dressed for work or events avoid fast movement in rain | Clothing affects how people respond to weather |
| Repeated Exit Checking | Residential | Activities | Users open the door more than once before leaving | Rain creates uncertainty before action |
| Cover Does Not Match Footfall | Station-adjacent | Environments | High-traffic exits have very limited protected space | Shelter capacity does not meet demand |
| Weather Apps Give Information, Not Protection | School | Interactions | Users know it is raining but still lack a practical response | Awareness alone does not solve the problem |
| Wet Shared Items Are Avoided | Mixed-use | Objects | People avoid touching public items that look damp or used | Visible wetness reduces trust |
| Commuters Prioritize Speed Over Comfort | Station-adjacent | Users | Some users leave immediately despite getting soaked | Time pressure overrides comfort |
| Waiting Creates Micro-Delays | Hotel | Activities | Small pauses at exits accumulate into larger delays | Repeated friction affects overall journey quality |
| Indoor Comfort Makes Leaving Harder | Residential | Environments | The contrast between dry indoors and wet outdoors increases hesitation | Thresholds heighten decision friction |
| People Re-check the Forecast Mid-Delay | School | Interactions | Users refresh weather apps while already waiting outside | Uncertainty continues even after the first check |
| Umbrellas Are Used Beyond Intended Lifespan | Residential | Objects | Old umbrellas remain in use despite visible damage | People tolerate poor tools when alternatives are weak |
| The Most Affected Users Are in Transition | Across sites | Users | People moving between places experience the most friction | Rain is most disruptive during transitions |
INTERVIEWS
Observation showed where friction happened, but interviews helped explain why. To understand users’ habits and decisions more clearly, I conducted short interviews about how people prepare for rain, what they do when caught without an umbrella, and why existing options often feel inconvenient or unreliable.
Many said they would not carry an umbrella for a short or uncertain trip, while others only bought cheap umbrellas when necessary and often did not keep them for long. These interviews helped connect observed behavior with everyday attitudes and frustrations.
Many said they would not carry an umbrella for a short or uncertain trip, while others only bought cheap umbrellas when necessary and often did not keep them for long. These interviews helped connect observed behavior with everyday attitudes and frustrations.
SECONDARY RESEARCH
To support the field observations and interviews, I then looked at secondary research. This helped situate the observed friction within a wider context rather than treating it as an isolated inconvenience.
DEFINE
KEY FINDING (PATTERNS)
Across the spaces, the same pattern appeared repeatedly: people were not struggling because rain was unusual, but because protection was inconsistent, badly timed, and often inconvenient to carry, share, or trust at the point of need.
INSIGHTS
The research moved the project from observation to a clearer understanding of what the friction actually means. Beyond the visible inconvenience of rain, the findings showed deeper issues around timing, trust, and unequal impact across users. These insights helped translate raw research into design direction.
THE PROBLEM STATEMENT
In dense urban environments in London, rain creates repeated friction during short everyday transitions between buildings, entrances, and transport-adjacent spaces. Many people do not prepare for short or uncertain rain exposure, which leads to reactive behaviors such as waiting under shelter, rushing, buying cheap umbrellas, or simply getting wet. Existing options are often inconvenient, wasteful, or untrustworthy, especially for users carrying bags, luggage, or moving more slowly.
How might we help people in dense shared urban environments respond to rain more easily, without depending on last-minute, wasteful, or unreliable solutions?
DEVELOPE
Using the research insights as a starting point, I explored the problem space through four lenses — access, placement, trust, and reuse — to understand how a better rain-response service could work across physical, digital, and behavioral touchpoints.
BRAINSTORING
The brainstorming process showed that the problem could not be solved by form alone. The strongest ideas repeatedly combined quick access, threshold placement, visible trust, and easy reuse. These themes directly shaped the final direction: a station-based shared umbrella system designed for short urban trips in rain.
CONCEPT COMPARE AND CONTRAST
In the Develop stage, I did not move directly into the final station concept. Instead, I explored several possible ways a service could respond to rain-related friction in shared urban environments. Each direction approached the problem from a different angle — immediate access, site-based borrowing, distributed sharing, and weather-led prompting — in order to test what kind of system could best support real user behavior. This helped me compare not only how quickly each concept solved the immediate problem, but also how well it could support trust, reuse, and everyday movement across different locations.
CHOSEN DIRECTION
The networked station model emerged as the strongest direction because it addressed both short-term friction and long-term service value. Unlike purchase-based or single-site systems, it could support spontaneous access, visible maintenance, and multi-location return within one connected service.
USER FLOW AND RELATIONSHIP
After mapping the service scenarios, I translated the experience into a simplified user flow. The goal was to reduce the interaction to the shortest, clearest path possible, so that users could act quickly once rain became a problem. The flow was designed around immediate access, visible trust, and easy return.
EARLY SKETCHES AND PROTOTYPES
After mapping the service scenarios, I translated the experience into a simplified user flow. The goal was to reduce the interaction to the shortest, clearest path possible, so that users could act quickly once rain became a problem. The flow was designed around immediate access, visible trust, and easy return.