AMAZING SHENZHEN 45TH ANNIVERSAY GLOBAL CAMPAIGN       Creating a bilingual campaign system
      that brings Shenzhen’s 45th anniversary
      to global audiences.

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Use the 45th anniversary milestone as a launchpad to build a global ready bilingual visual system. Deliver a suite of creative assets (KV, posters, landing pages) that align visually and message-wise across domestic & overseas channels. Launch and manage an overseas Instagram presence. 

          Client                     Shenzhen Tourism 深圳文旅
                    @ Publicis Groupe                 
           Deliveries                      Custom Logotype
                     Campaign System
                     Bilingual Typography Development
                     Bilingual Key Visuals